GHD (Good Hair Days) originally got the hairdressing industry by tornado shortly after the start of the new millennium; the GHD styler was an right away success with both hairdressers and beauty salon clients. The reason for this was simple, the particular GHD styler was far too better than any other styling tool on the market and female clients and hairdressers had been amazed the results they could achieve.
If you have any kind of concerns pertaining to where and ways to utilize peluquerias Bilbao, you could contact us at our own website.
Considerably speeding up the time it took to obtain a clients hair perfectly straight, and just straight, straighter that they could ever get the hair just by blow drying out or using an alternative hair straightener. GHD took an unique approach to building generally there image by solely associating them selves with hair salon’s and hairdresser, positioning itself as a professional design tool, used by professional hairdressers.
Through this salon only approach GHD and hairdressers have built up a two way loyalty programme. Any hairdressing salon or hairdresser worth its salt would not be seen dead using anything but a GHD styler on there clients. So much to ensure that hairdressers seem to have an almost snobbish attitude to other hair stylers. Have you noticed that I keep referring to them as GHD IV stylers? That is because ghds are no longer about just getting your hair straight, hence ghds significant effort in re-branding this tool as styler, rather than a “Hair Straightener”. The GHD styler has boundless versatility, which has empowered hairdresser all over the world. Going for the ability to really express and flaunt there creative talents to there clients. With a little bit of practice and imagination, hair stylist can add volume, texture, definition, curls and waves to dramatically crate a whole need look for there client using the GHD styler.
GHDs are a significant progression from the traditional hair straighteners or stylers that people may have seen in there local hair salon in the 1990’s, which more resembles medieval torture devices. GHD not only deliver the results hairdresser want for there clients, but the whole brand image of GHD ties in perfectly with a fashion orientated industry such as hairdressing, the brand itself was recently listed in a book of the world coolest 100 brands. Not bad for an item which is only seven year old. The GHD stylers is a woman must have, no1 styling accessory, the sole gift she wants for her birthday, for Christmas. You should see the look on the lady’s faces in our salon when there boyfriend/husband or father dares to suggest that she buy’s a regular brand of hair straighteners for half the price. Sure enough, the red mist descends and they soon step back into line.
The GHD development of there brand is a true blueprint for any new product seeking to force its way into the market, looking to grab the attention of people, to create a buzz, to become an iconic brand. GHD have shown unwavering support to roots – the professional hairdresser. When other companies would have given directly into temptation and sold out for a fast buck to the large national in addition to multinational retail store, GHD has was standing fast. They appreciate the important role this professional hairdresser has played to produce there brand become the powerhouse it offers and driving into further onward. Even now that the brand has become proven, the partnership shows no indicator of slowing down, if anything this particular love affair is becoming even stronger.
GHD are also making in hairdressers growth and education. GHD have create an exclusive GHD expert our within the U. K. where some of the places very best hairdressers share there strategies, product knowledge and Ghd hair styling techniques with Ghd salon hairdressers. They host fun, inspiring, face to face lifestyle seminars to help hairdresser greater understand the needs of there clientele and have open eight regional Babyliss flat Academies offering educational courses within classic cutting, Avant Garde styling, catwalk styling, portfolio building and even running your photo shoot.
On top of all this they have also introduces there unique yearly awards night, this decades awards were held at the swanky coffeehouse Royal in London. It featured ten categories, rewarding excellence and ingenuity in categories including creative appearance, innovation, catwalk styling, retail in addition to marketing. I was lucky enough to be nominated for one of these awards working for Tendenza Greco Hair Salon for a second season in a row. Unfortunately, I didn’t win this year either – sunshine robbery if you ask me… ha-ha… but I’m not bitter, because the whole event was great fun and real true motivator to try even harder next year – I will be again next year. Fingers crossed. The day involved a champagne reception, followed by the 3 course meal, the honors presentation and them a glitzy after show party, which included a selective look at the “GHD Directive” art team’s new collection “Heavenly Creature”.
Since the GHD brand continues to grow so should it relationship with the professional hairdresser. There are rumours that GHD may transforms its back on the salon and commence introducing the brand into supermarkets in addition to high street retailers. I do hope that is just a rumour, because GHD have proved, that you can build a successful around the world hair care brand through being a fully professional salon only product. And so i hope for now and in the future every one of us have a Good Hair Day.